Public Narrative Trainings
Public Narrative provides trainings for community organizations, nonprofit professionals and journalists in Chicago and the surrounding regions.
We all need to explain our work — it’s part of basic communications. But how will you move people to action after hearing what you do? You need to pull their heartstrings using stories. Learn to how to make your work stand out in this training. We’ll teach you how to turn your story into something that will captivate the media as well as potential funders and volunteers. Click here to learn more and register.
Beginner social media
If you’ve never used social media before, or maybe you only use Facebook for catching up with friends, this is the training for you. We’ll teach you about the different platforms (Facebook, Twitter, LinkedIn and Instagram) and how to use them as a professional communicator. Click here to learn more and register.
Sept. 27, Oct. 4, 11, 18 & 25
Professional Media Relations
Learn how to communicate with the media. This is a five-part training, held once weekly for five weeks. On the final day, you will practice pitching your stories to real journalists. Click here to learn more and register.
Building a communications plan
Our colleagues, board members and bosses often believe that if we could just tell the whole world our story, we’d raise more money, get more done and make the world a better place. Of course, it’s not that simple. In this training, we’ll teach you a practical set of tools you need to clarify communications goals, target key audiences, and develop messages on social and traditional media. Click here to learn more and register.
Nov. 7 & 14
Advanced social media strategy
You’re on social media and you’re comfortable using it — maybe you even manage your organization’s social media. But how do you turn it into the powerful communications tool you need it to be? In this two-part training, we’ll teach you tools and strategies to bring your social media presence to the next level. We’ll get you thinking about your audience and how to reach them in the most effective and efficient ways. Click here to learn more and register.
Podcasts are powerful storytelling tools that are capturing a bigger and broader audience every day. Part of why they are so popular is they showcase good stories, with all the emotion and personality of the human voice. Let us teach you how to use audio podcasts to tell your organization’s story. Click here to learn more and register.
How do you measure your success online? With Google Analytics - a powerful tool to measure your website’s traffic - you’ll be able to understand who is coming to your site, what they are looking at, how long they are spending on each page and more. Learn to hit the ground running with Google Analytics in this introductory training. Click here to learn more and register.
Do you know how Google decides what shows up at the top of search results? You can actually configure your website’s settings to be more visible online and broaden your audience. In this training, you’ll learn how to use Search Engine Optimization (SEO) to build your success online. Click here to learn more and register.