Trainings

Upcoming

There are so many ways to tell your organization's story. Our trainings give you the skills and tools to tell effective, engaging stories.

  • September 14
    • L.I.F.T. (LinkedIn, Instagram, Facebook and Twitter)
      • Need a lift on social media?  Get equipped with the basics of LinkedIn, Instagram, Facebook and Twitter.  Let us guide you through getting on each platform and help you understand your next steps.  This will be a basic workshop to help you develop profiles, a policy and a plan to reflect your organization's values.
      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here
  • September 21
    • Heavy L.I.F.Ting
      • For the intermediate and advanced users of LinkedIn, Instagram, Facebook and Twitter (LIFT). We will dive into strategy, timing and platforms that will allow you to not only juggle your social media but be effective.
      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here
  • September 28
    • Storytelling with Impact
      • How do we move our audiences to action? We must connect to them, heart-to-heart.  Only great storytelling can do that effectively. Join us to learn how to craft stories that will captivate your audience.
      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here
  • October 5, 12 & 19
    • Social Media Bootcamp (Intermediate Level)
      • Are you on Facebook but struggling with engagement? Do you tweet but find it overwhelming? It's time to hone your strategy, understand your voice and become a thought leader.  Let us help you with boosting, Periscope, analyzing and getting yourself set up on a calendar for success in this three-part workshop.  We will make sure you can measure results and engagement.
      • Price — Nonprofit: $295; For-profit: $442.50
      • Register here
  • October 26
    • Building a Better Communications Plan
      • Our colleagues, board members and bosses often believe that if we could just tell the whole world our story we’d raise more money, get more done and make the world a better place. In this workshop we replace that notion with a practical set of tools and exercises to clarify communications goals, target key audiences, and develop messages via social and traditional media. A strategic communications plan will help your organization or campaign engage donors, advocates, volunteers and clients. And move them to action.

      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here
  • November 2
    • Podcasting
      • Have you thought about telling your story in audio chapters? Surrounding people with the voices of the those you help, the sounds of how your work effects other's lives? This will be a hands-on workshop to help you understand what it takes to plan out various audio stories and actually produce them.
      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here
  • November 16
    • SEO
      • Knowing and understanding search engine optimization will set your organization up for success. Let’s learn how to bring traffic to your website, make your site a top link in a Google search and much more in this workshop.
      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here
  • December 7
    • Analytics
      • Google Analytics is a powerful tool with many sophisticated features, but as a communications professional maybe you don't have the time to figure out all it has to offer. This workshop will demonstrate simple, quick ways to enhance your Google Analytics dashboard.  Start getting valuable information you can use. Learn how to create goals and funnels to track website users activity and actions; to create custom reports; track website traffic from social media and e-mail campaigns ... and more.

      • Price — Nonprofit: $95; For-profit: $142.50
      • Register here

Spring 2017

  • Jan. 25, Feb. 1, 8, 15 & 22
    • Professional Media Relations
    • Price — Nonprofit: $395; For-profit: $592.50
    • Register here
  More classes for Spring 2017 are coming soon. Want a custom, one-on-one training with us? Call us at 312-369-6400 or email info@publicnarrative.org to talk details.