Be prepared. That doesn't just mean scheduling your social media ahead of time. It means doing a deep dive into who you really are online. That includes thinking about how you respond in a crisis, or if someone just derails your conversation. Susy Schultz, our president, talks about how best to prepare for the worst part of social media — the haters.
Facebook introduced a new website for nonprofits. But does it do anything to help nonprofits overcome the platforms huge switch in algorithms last year? Our president Susy Schultz says, not really.